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The industry veteran will oversee franchise operations for the taco concept.
He previously held the post with Logan’s Roadhouse.
Operators take advantage of the shoulder season to refresh the food and drink lineup.
The Mexican category overall saw sales increase by 0.9% to $18 billion and units by 4.1%, to 12,656.
It serves Baja-style Mexican fare in an upbeat atmosphere
These emerging chains are the growth vehicles to watch—the ones poised to be major industry players in the coming years.
Food trends and recipes to keep menus fresh
New restaurants and soon-to-open concepts worth monitoring
RB’s exclusive ranking of the highest-grossing independent restaurants
Peter Romeo highlights the moments restaurateurs miss at their own peril
Ideas from the field you may want to borrow