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McDonald's

Financing

How a chain’s reputation influences its performance

In RB's podcast, "A Deeper Dive," Technomic’s Robert Byrne talks about customer perception at chains such as Chipotle, Chick-fil-A and Starbucks.

Financing

5 statistics that show McDonald's dominance

Despite shrinking its unit count in the past couple of years, McDonald's has maintained its status as top dog.

This week’s head-spinning moments include customers’ decision to secretly redecorate a McDonald’s and the capture of possibly the restaurant industry’s most notorious dine-and-dash artist. And it wouldn’t be a news roundup without a story involving Donald Trump.

The company is serving several items from other countries in Florida.

Deals and gimmicks show how competitive QSR is, but there are definite dangers, says RB’s The Bottom Line.

Local and state health officials are looking into reports of 15 people who got sick after eating breakfast sandwiches at the restaurant.

The company plans to invest $2 million in workforce training in Chicago and pledges to reduce employment barriers for 2 million young people.

In this week’s podcast, Howard Penney talks industry sales challenges, and a look at some concepts that could be the next big thing.

The chain will offer a Sweet N’ Spicy Honey BBQ Glazed chicken tenders LTO next week.

Chains like McDonald’s and Shake Shack find themselves torn between pricing and traffic, says RB’s The Bottom Line.