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Panera Bread


So much for restaurant self-delivery

We’re unlikely to see major restaurant chains try self-delivery anytime soon after the end of Panera’s service, says RB’s The Bottom Line.


Panera Bread quietly ends self-delivery

The pandemic has pushed Panera Bread to quietly end its self-delivery program.

A new virtual catering channel and more are giving the brand hope for the sluggish revenue channel in the new year.

CEO Niren Chaudhary, who joined the chain months before the pandemic hit, said it is still possible to foster a productive team atmosphere without face-to-face meetings.

The fast casual launched an entirely new category to expand from its core menu of soups, sandwiches and salads.

Beer, wine and hard seltzer will be trialed at five locations during dinner hours, tied to the chain’s rollout of flatbreads.

The fast-casual chain launched three flatbread pizzas, with plans to add new versions next year.

The $8.99-a-month unlimited coffee offering has been “very successful at a very difficult time,” CEO Niren Chaudhary said.

The fast casual hopes consumers embrace the information as they have calorie counts on menus.

The former McDonald's executive will also serve as the fast casual’s chief of staff.

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