Starbucks

Starbucks expands its loyalty program to Web3

By Jonathan Maze on Sep. 12, 2022

The coffee giant will integrate non-fungible tokens, or NFTs, into Starbucks Rewards, which will give customers new ways to engage with the brand.

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Starbucks generates consistent sales growth, but it’s fixing things anyway

By Jonathan Maze on Sep. 09, 2022

The Bottom Line: Interim CEO Howard Schultz says the company’s coffee shops are over-capacity. Sales numbers suggest he has a point.

Workforce

Biden administration drafts advice for businesses facing a union drive

By Peter Romeo on Sep. 08, 2022

But the tutorial focuses on how to keep the process amicable and progressing, not how to thwart it.

Leadership

Starbucks’ next CEO is ‘at peace’ with the transition plan

By Jonathan Maze on Sep. 07, 2022

Laxman Narasimhan, who will take over as chief executive next April, told CNBC that he has a unique opportunity to “apprentice” with Interim CEO Howard Schultz.

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Starbucks new CEO will complete an almost total corporate remake

By Jonathan Maze on Sep. 06, 2022

The Bottom Line: In naming Laxman Narasimhan to be its next chief executive, Starbucks shows just how much it believes change is needed.

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Starbucks and the dangers of menu creep

By Jonathan Maze on Sep. 01, 2022

The Bottom Line: The chain is struggling under the burden of its customizable beverages and growing food orders. It is hardly the first to suffer from an overcomplicated menu.

Leadership

Starbucks names Laxman Narasimhan its new CEO

By Jonathan Maze on Sep. 01, 2022

The former chief executive of hygiene and health products company Reckitt will join the coffee giant on Oct. 1 and take over leadership on April 1.

Beverage

5 things to know about Starbucks’ Pumpkin Spice Latte

By Jonathan Maze on Aug. 29, 2022

The coffee giant unveiled its fall menu, including the new Pumpkin Cream Cold Brew, which goes on sale starting Tuesday. Here are some notable facts about the menu.

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