Founded in 1995 by Martin Sprock, Planet Smoothie, the original concept in the Raving Brands portfolio, is re-energizing itself as Planet Smoothie Café and plans to add 35 stores this year to the 140 now in operation; 150 new units are expected to open over the next three years as the chain targets southern Florida, southern California, Arizona, the midwest and northeast. A healthy foods menu of wraps, sandwiches and salads is intended to boost sales at breakfast and lunch and provide options for stores in colder climates.
| Location | Atlanta, Ga. |
|---|---|
| 2006 Systemwide Sales ($000) | $34,500,000 |
| YOY Sales Change | 15.0% |
| 2006 U.S. Units | 128 |
| YOY Unit Change | 11.3% |
| 2006 Average Unit Volume ($000) | $275,000 |
| Future 50 Year | 2007 |
*Technomic estimate
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