Marketing
4 ways restaurants are seeking brand loyalty through app-based rewards
Hitting on promos that bring in new loyalty members while also boosting the bottom line can be a tricky tightrope to cross.
Emerging Brands
The Future 50 2010
Restaurant Business Magazine's annual ranking of the fastest growing small chains in America.
While not a completely unfamiliar term, line busting is gaining new currency as handheld devices enable operators to zap orders back to the kitchen from customers queued up at counters and drive-thrus. Part of the time patrons spend standing in line can then be used to prep their orders, moving them through the process more quickly.