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social media

Marketing

IHOP plans another name change

This time the “P” is changing to, well, “P.”

Marketing

Does Instagram influence where customers dine out?

The social media channel boasts drool-worthy food photos, but how much does it impact restaurant choice?

Workforce

Can restaurants do anything about employees' social media activity?

By Jonathan Deutsch, Ph.D. on Nov. 15, 2018

Dealing with a staffer who posts hateful content is not as simple as it seems, Advice Guy says.

Marketing

Starbucks launches members-only Facebook group to promote its fall beverages

By Heather Lalley on Aug. 07, 2018

The Leaf Rakers Society group fuels consumer excitement for the coffee chain’s pumpkin-spice offerings.

Marketing

This week’s 5 head-spinning moments: Reviewed and rated

By Peter Romeo on Jun. 15, 2018

What’s more likely to turn heads, the next chapter in Burgerville’s union dealings, or the fourth bun-related restaurant closure of the week? Check out these and the industry’s other jaw-dropping developments of recent days.

Marketing

Customers leak details on Dunkin' Donuts’ new snack program

By Peter Romeo on Apr. 06, 2018

Word spread on social media about a small test of items intended as afternoon add-ons.

Marketing

Wendy’s releases rap album loaded with digs at the competition

By Heather Lalley on Mar. 23, 2018

The “We Beefin’” EP slams McDonald’s, Burger King and others.

Marketing

Texas Roadhouse and Outback Steakhouse square off in Twitter beef

By Heather Lalley on Mar. 22, 2018

The two chains playfully fight it out on social media.

Operations

This week’s restaurant nightmares: D'oh! moments

By Peter Romeo on Jan. 25, 2018

Things can go wrong for restaurants in truly unique ways. Here's a slab of proof, gathered from just the last few days.

Marketing

A painful PR lesson from D.C.’s Tadich Grill

By Peter Romeo on Jan. 09, 2018

The situation also underscored the importance of finding the right partner, according to the parties involved.