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social media

Marketing

IHOP plans another name change

This time the “P” is changing to, well, “P.”

Marketing

Does Instagram influence where customers dine out?

The social media channel boasts drool-worthy food photos, but how much does it impact restaurant choice?

Dealing with a staffer who posts hateful content is not as simple as it seems, Advice Guy says.

The Leaf Rakers Society group fuels consumer excitement for the coffee chain’s pumpkin-spice offerings.

What’s more likely to turn heads, the next chapter in Burgerville’s union dealings, or the fourth bun-related restaurant closure of the week? Check out these and the industry’s other jaw-dropping developments of recent days.

Less than a week ago, Twitter rolled out a new design for profile pages. Some operators have embraced the challenge. Others have more to learn.

It's summertime. Warm nights, bar-b-ques, picnics, and casual get togethers fill up the calendar. Dazzle your friends, family and restaurant associates with your knowledge of food.

PHOENIX, AZ (Sept. 11)—Shamrock Foods yesterday launched a state-wide marketing program to get consumers eating out again. Citing the importance of...

A restaurateur-turned-media-consultant advised Restaurant Leadership Conference attendees to avoid some of the common pratfalls of mobile and social media.

Forecasters have divined a larger sales role for social media in 2012 and beyond, but that’s where the crystal ball goes wonky. Fortunately for restaurateurs, Facebook has agreed to foretell some of the why’s and how’s for their channel.

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