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Marketing

IHOP plans another name change

This time the “P” is changing to, well, “P.”

Marketing

Does Instagram influence where customers dine out?

The social media channel boasts drool-worthy food photos, but how much does it impact restaurant choice?

Workforce

Can restaurants do anything about employees' social media activity?

By Jonathan Deutsch, Ph.D. on Nov. 15, 2018

Dealing with a staffer who posts hateful content is not as simple as it seems, Advice Guy says.

Marketing

Starbucks launches members-only Facebook group to promote its fall beverages

By Heather Lalley on Aug. 07, 2018

The Leaf Rakers Society group fuels consumer excitement for the coffee chain’s pumpkin-spice offerings.

Marketing

This week’s 5 head-spinning moments: Reviewed and rated

By Peter Romeo on Jun. 15, 2018

What’s more likely to turn heads, the next chapter in Burgerville’s union dealings, or the fourth bun-related restaurant closure of the week? Check out these and the industry’s other jaw-dropping developments of recent days.

Marketing

How restaurants are handling Twitter’s new design

By Kelly Killian on Apr. 28, 2014

Less than a week ago, Twitter rolled out a new design for profile pages. Some operators have embraced the challenge. Others have more to learn.

15 fast food facts just for fun

By Bill Main on Jun. 12, 1999

It's summertime. Warm nights, bar-b-ques, picnics, and casual get togethers fill up the calendar. Dazzle your friends, family and restaurant associates with your knowledge of food.

Shamrock Foods Launches Dine 4 AZ Marketing Campaign

By Restaurant Business Staff on Sep. 11, 2009

PHOENIX, AZ (Sept. 11)—Shamrock Foods yesterday launched a state-wide marketing program to get consumers eating out again. Citing the importance of...

Marketing

Some dos and don’ts of social media

By Peter Romeo on Mar. 29, 2011

A restaurateur-turned-media-consultant advised Restaurant Leadership Conference attendees to avoid some of the common pratfalls of mobile and social media.

Marketing

The writing on Facebook's wall

By Restaurant Business Staff on Nov. 09, 2011

Forecasters have divined a larger sales role for social media in 2012 and beyond, but that’s where the crystal ball goes wonky. Fortunately for restaurateurs, Facebook has agreed to foretell some of the why’s and how’s for their channel.

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