social media


Chicagoland chain Dollop Coffee Co. defends customer-only restroom policy

The local chain prompted a social media firestorm after two police officers were declined restroom access because they were not customers. It wasn't meant to be political, the CEO said, but it soon became political.


For cookie chains, the future is looking sweet

With demand for cookies skyrocketing, cookie-focused concepts have been fighting to differentiate themselves in the market.

More than half of users in that generation said they’ve visited a restaurant after seeing it on the app, according to a new survey.

Members of the band were caught on video enjoying the fast casual’s food for the first time, prompting Chipotle to temporarily change its name on Twitter and hand out 7,000 free meals.

The four-day Snap Shack activation will feature augmented reality, custom merchandise and other interactive marketing tie-ins.

An April Fool’s joke turned into a one-day limited-time offer due to popular demand.

Chain social marketers from Dunkin’ to Cava delivered some humor to Twitter Monday to engage with customers during the outage.

The fast casual is creating the Chipotle Creator Class, using TikTok to promote the program, with plans to “redefine the traditionally transactional relationship” between a brand and influencers.

Three social media stars try to re-create iconic Sonic items, then post videos of their efforts in a new marketing campaign.

The pressure is mounting on Twitter and for chains to return popular menu items.

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