Beverage

Beverage trends spilling into the restaurant industry

Beverage

Brand in a bottle

Two operators discover that private-label wines can differentiate the list and boost sales.

Beverage

Better-for-you cocktails

Two operators are mixing up cocktails targeted to the health-conscious drinker. Check out these healthy restaurant menu ideas.

Pairing ethnic beverages with global menus appeals to customers' more adventurous palates. Check out the latest beverage trends.

Beer lists go hyperlocal as restaurants partner with craft brewers in their own backyards.

Wine, beer and cocktails may be coming to a fast casual near you, as these operators see profits in alcohol.

Despite sales of brand-name soft drinks declining, operators are luring customers with creative, housemade sodas.

Operators are attracting patrons by crafting one-of-a-kind milkshakes, some with flavors that go way beyond vanilla, chocolate and even salted caramel. Customers are ordering milkshakes as snacks, desserts or beverages to complement a meal—all of which boost the check.

Milkshakes and malts—two old-time soda-fountain treats—are seeing big-time action at fast casuals. By differentiating the beverage menu with these indulgences, fast-casual concepts are vying for that between-meal customer who is a regular at the coffee cafe.

When the Nutritious & Delicious menu debuted at Lazy Dog Restaurant & Bar in 2012, it immediately boosted traffic and frequency of visits during lunch and dinner, attracting both millennials and empty nesters, men and women, says Gabe Caliendo.

“What’s on tap?” no longer is a question only beer-loving customers ask, as restaurant operators realize they can make their concepts buzzworthy and more efficient by adding unexpected beverages to the bar tap.

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