Consumer Trends

Consumer trends, insights and preferences

Drive-thru rules of the road

By Restaurant Business Staff on Feb. 07, 2017

Technomic’s Consumer Brand Metrics program asks consumers to rate their most recent trip to a restaurant and provide an overall rating of their visit.

Consumer Trends

Consumer trends changing the menuing process

By Dina Berta on Feb. 14, 2017

Making sure a dish is delicious and craveable is only a small part of the equation. Here’s a look at what menu-making teams need to consider today.

Consumer Trends

3 trendlettes to watch for March

By Alaina Lancaster on Mar. 01, 2017

Restaurants court consumers with concepts designed for next-level hospitality and social engagement.

Consumer Trends

4 disruptors reshaping the industry

By Sara Rush Wirth on Mar. 21, 2017

There’s no such thing as business as usual anymore for restaurants. So what forces can operators expect to disrupt the industry in 2017? Here's a sneak peek.

Consumer Trends

The 10 most craveable chain pizzas

By Lizzy Freier and Jill Failla on Mar. 24, 2017

In a recent Technomic survey, customers reveal which restaurant chains offer the most craveable pizzas that they can’t get anywhere else.

Consumer Trends

3 trendlettes to watch for April

By Benita Gingerella on Apr. 03, 2017

Springtime signals changes in the industry for operators.

Consumer Trends

7 lessons for engaging consumers

By Sara Rush Wirth on Apr. 13, 2017

Customers want brands to connect with them personally, both inside the four walls of a restaurant and out. The challenge now is how to figure out the ‘where’ and ‘how’ that creates an impact.

Consumer Trends