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Marketing

Restaurant marketing ideas and trends

Marketing

McDonald’s to give markets more media control

 By Jonathan Maze on Jan. 10, 2019

The company is reviewing its local media agency less than two years after consolidating its agencies under a single firm.

Marketing

Pincho drops the 'Factory'

 By Jonathan Maze on Jan. 09, 2019

The company changed its name to simply Pincho as it prepares for growth beyond Florida.

Marketing

Dunkin’ Donuts begins transformation into Dunkin’

By Peter Romeo on Jan. 03, 2019

But doughnuts will remain in the promotional spotlight, along with a new coffee drink and sandwiches.

Marketing

Blaze Pizza launches a new value platform

By Jonathan Maze on Jan. 03, 2019

The fast-casual chain has a new $5 build-your-own deal and a two-for-$10 offer.

Marketing

McDonald’s hopes innovation lifts its breakfast sales

By Jonathan Maze on Jan. 03, 2019

The company is reportedly planning new Donut Sticks later this year in a bid to get back its breakfast steam.

Marketing

With the government shut, D.C. restaurants offer deals

By Peter Romeo on Jan. 02, 2019

The bargains are aimed at patrons whose incomes have been disrupted by the federal closure.

Marketing

6 issues keeping restaurant marketers up at night in 2019

By Heather Lalley on Jan. 02, 2019

From social media to maximizing loyalty and more, here's what's top of mind for marketing execs in the new year.

Marketing

Chipotle is going after Whole30, keto and paleo dieters

By Jonathan Maze on Jan. 02, 2019

The burrito chain introduced new Lifestyle Bowls aimed at customers on specific diets.

Marketing

McDonald’s changes its value menu again

By Jonathan Maze on Dec. 20, 2018

The company is bringing back its 2-for-$5 offer and ditching its $6 meal.

Marketing

4 restaurant snipes that cut through the holiday clutter

By Peter Romeo on Dec. 19, 2018

Can’t we all just get along this holiday season? Apparently not when it comes to marketing. Here’s a roundup of those controversial stabs for attention.

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