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Marketing

Restaurant marketing ideas and trends

Marketing

6 ways to promote National Burrito Day

Chains are celebrating the tortilla-wrapped icon with a variety of themed deals.

Marketing

Are Tuesdays the new Mondays?

Here is a roundup of Tuesday meal deals helping drive traffic on that day of the week.

Top franchisees' take on social media marketing.

Ask any number of restaurant executives for a peek at their New Year’s resolutions and finding a way to give a jolt to traffic will top most lists.

Domino’s #ifpizzacouldtweet campaign takes a look inside the “mind” of the chain’s signature product.

NRA CIO Kevin Steele, Pei Wei Marketing Manager Sharon Koval, Technomic's Erik Thoresen and RB's Sara Rush Wirth discuss marketing to today's consumer with tech at FSTEC 2016.

The night is dark and full of themed menu items and events.

This week’s goddammit moments were not of the passive variety. Operators were plunged into a crisis by the remarkably bad decisions they made, some after what had to have been considerable deliberation.

Serving great coffee can be a brand-building boost for operators.

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