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Marketing

Restaurant marketing ideas and trends

Marketing

Is a sustainable-restaurant certification worth it?

 By Jonathan Deutsch, Ph.D. on Apr. 11, 2019

Operators should consider both the business and moral aspects of officially going green, Advice Guy says.

Marketing

Is a sustainable-restaurant certification worth it?

 By Jonathan Deutsch, Ph.D. on Apr. 11, 2019

Operators should consider both the business and moral aspects of officially going green, Advice Guy says.

Marketing

Dairy Queen takes its Dreamsicle Dip Cone national

By Jonathan Maze on Apr. 11, 2019

The chain has added items to its treat menu and has a new tagline, Happy Tastes Good.

Marketing

Brand awareness study

Sponsored content from our partner Georgia-Pacific, manufacturer of GP PRO and Dixie® brand solutions on Apr. 05, 2019

Take our brief survey on sustainable and off-premise brands.

Marketing

Krispy Kreme, McDonald’s marketing vet heads to Bojangles’

By Heather Lalley on Apr. 02, 2019

Jackie Woodward will take over the CMO post from Randy Poindexter, who is retiring after nearly 30 years.

Marketing

Restaurant Business’ design team wins top honor

By Peter Romeo on Apr. 02, 2019

The publication won the competition for Best Overall Art Direction/Design.

Marketing

Health powerhouses call for widespread soda taxes, warnings

By Peter Romeo on Mar. 25, 2019

The American Heart Association and the American Academy of Pediatrics jointly recommended more forceful ways of curbing youngsters’ consumption of sugary drinks.

Marketing

KFC is bringing back its Chicken & Waffles

By Jonathan Maze on Mar. 21, 2019

The popular product returns Saturday and will be available for a month.

Marketing

Restaurants go further afield to grow loyalty enrollment and use

By Peter Romeo on Mar. 21, 2019

The aim is getting precious space on customers’ phones for an app.

Marketing

Jimmy John’s new campaign highlights its delivery advantage

By Jonathan Maze on Mar. 20, 2019

The company has started pushing back against competitors offering third-party delivery.

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