Applebee's

Applebee's says it's losing lower-income diners to grocery stores

By Joe Guszkowski on Aug. 07, 2024

The casual-dining chain plans to be even more aggressive on value as inflation catches up with consumers. But it lowered its outlook for the rest of the year.

Premium

Food

Applebee's upgrades chicken sandwiches with new techniques and flavors

By Patricia Cobe on Jun. 10, 2024

Behind the Menu: VP of Culinary Shannon Johnson introduced hand breading, a larger chicken breast and craveable flavor profiles to elevate the platform.

Financing

Applebee's bets more discounts will reverse sales declines

By Joe Guszkowski on May 08, 2024

The casual-dining chain lost business from lower-income guests but believes promotions like $1 margaritas will bring them back.

Operations

After a long winter, spring brings signs of life to Applebee's and Outback

By Joe Guszkowski on Apr. 26, 2024

Data from Placer.ai shows that full-service traffic perked up in March after a difficult end to the year.

Financing

Greg Flynn expands his Applebee’s empire

By Heather Lalley on Apr. 22, 2024

Flynn, already the world’s largest franchisee of the casual-dining chain, is acquiring 26 restaurants from an existing franchisee and is making plans to open 25 new locations by 2031.

Operations