KFC

Marketing

KFC wants you to name your child after Colonel Sanders

The chicken chain will award $11,000 in college tuition to the first baby born Sept. 9 who is named Harland.

Marketing

4 wild and wacky restaurant marketing gimmicks

Operators seek to go viral with the latest unconventional marketing ploys.

The former “Seinfeld” actor will be pushing the chain’s family-focused $20 Fill Ups.

Two of Yum Brands’ three concepts report disappointing sales amid intense price competition.

John Schnatter is the latest in a long string of restaurant founders and executives to say something their brands deeply regretted. Here’s a look at some of the better-known instances from the past.

The Pickle Fried Chicken sandwich is a limited-time offer that will be “gone for good” once it’s over.

We interrupt the restaurant industry's steady onslaught of challenges to bring you this download of solutions, including a killer way to find help this summer. Wipe away the tears of joy and read on.

One out of every four orders included the LTO, which helped the chain compete in a tough market.

A bent piece of fried chicken replaces the bun in the chicken giant’s latest stealth product, and everyone from John Stewart to USA Today is talking about it.

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