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Sonic

Financing

Sonic stock surges on improved traffic

 By Jonathan Maze on Sep. 11, 2018

The company said that its same-store sales and traffic increased over the summer.

Workforce

Applebee’s, Panera Bread and more vow to erase ‘no-poach’ franchise contracts

 By Heather Lalley on Aug. 21, 2018

They join seven major chains that agreed last month to stop the practice, under threat of a lawsuit.

Food

A peek at what’s coming out of Sonic’s R&D kitchen

By Peter Romeo on Jun. 29, 2018

The drive-in chain is counting on a steady stream of new products to differentiate the concept and hold consumers’ interest.

Top 500 Chains

Sonic Drive-In

Jun. 14, 2018
Marketing

The 10 most alluring LTOs in May

By Patricia Cobe on Jun. 05, 2018

Meat-heavy items ranked high among consumers, who revealed the limited-time offers they were most likely to purchase last month.

Food

Indulgence trumps health in new menu items

By Patricia Cobe on May 03, 2018

This spring, chains such as Dunkin' Donuts and Chili's are promoting glaringly unhealthy dishes.

Financing

Finding the sweet spot

By Sara Rush Wirth on Oct. 14, 2014

Is finding just the right spot in just the right neighborhood still the prime factor in opening a restaurant?

Financing

Drive-thru: Benchmark Q1

By Restaurant Business Staff on Feb. 07, 2017

A quick look at daypart data uncovers the most popular drive times and the chains that are getting the traffic.

Operations

Sonic expands test of order-ahead functionality

By Peter Romeo on Mar. 28, 2018

The app-based system will enable customers of the drive-in brand to place a customized order for delivery to their car window at a particular time.

This week’s 5 head-spinning moments: The industry grows up

By Peter Romeo on Jan. 16, 2015

Developments ranging from gas-station surprises to signs of cyber fears show how complex the business is becoming.

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