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Wendy's

Marketing

Is 50 the new 20 for Roy Rogers Restaurants?

 By Peter Romeo on May 17, 2018

The quick-service chain named after a long-gone performer is aiming for fresh life, with a new spokesman and a new growth steward.

Financing

McDonald’s fresh beef isn’t hurting or helping Wendy’s

 By Jonathan Maze on May 09, 2018

The chain says its sales haven’t changed in markets where its larger rival has tested fresh-beef burgers.

Customers’ top service picks

By Benita Gingerella on Mar. 28, 2017

Consumers say these restaurant chains provide the best guest pampering.

Food

7 burgers rocking the menu right now

By Patricia Cobe on Mar. 14, 2018

Competition between the buns heats up as operators raise their game to win customers.

Marketing

Wendy’s and Burger King shift their discounting rumble to the Twittersphere

By Alaina Lancaster on Jan. 25, 2016

The brands trash-talk one another about which has the poor deal.

Operations

7 remedies for restaurant problems arriving tomorrow

By Lizzy Freier, Peter Romeo and Sara Rush Wirth on Apr. 12, 2017

Potholes, dead ahead! The first two days of the Restaurant Leadership Conference brought to light a number of looming problems--as well as some possible solutions.

This week's 6 head-spinning moments: Trash talk, restaurant style

By Peter Romeo on Feb. 12, 2016

Big sales bumps triggered considerable bragging from the overachievers, nerd and non-nerd alive.

Food

3 chains (besides McDonald’s) testing crazy fries

By Patricia Cobe on May 10, 2016

McDonald's garlic fries are getting the headlines, but a few other chains also are making news with funky fries.

Operations

Top restaurant insults of the month

By Peter Romeo on May 24, 2017

The normally well-behaved restaurant industry sank deeply into snark in recent weeks, bashing one another in hopes of drawing favorable notice.

Meet the new CEO of Wendy’s

By Peter Romeo on May 26, 2016

The burger giant said it has completed the leadership transition announced last fall. Here's who is now in charge.

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