Wingstop

Financing

Digital orders and ads fuel more Wingstop sales

But chicken wing prices rose 10% amid high demand and supply issues.

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Wingstop

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The company named Maurice Cooper its chief growth and experience officer and Kevin Fish leader of its digital efforts.

Domino’s and Wingstop are both planning to put more stores in strong markets. RB’s The Bottom Line takes a look at the strategy and its risks.

The chain says that its sales momentum has continued early this year and hopes that more marketing will keep that going.

With Super Bowl Sunday fast approaching, where will consumers flock for wings?

The CEO of the chicken wing chain discusses strategies to increase sales through mobile and online ordering on RB's podcast, "A Deeper Dive."

The company said it is working on pickup lockers and plans national ads in 2019.

After tests, the company is launching the service in Los Angeles and Houston through DoorDash.

Discounts are still a staple, but new come-ons include free rides and tamales.

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