How Popeyes changed the chicken business

How did a once-struggling, regional bone-in chicken chain overtake KFC, the formerly dominant player in the U.S. market? With a fixation on sandwiches and many more new restaurants.


How Chick-fil-A’s social media loss became El Pollo Loco’s gain

Marketing Bites: When one chicken chain told influencer Miri the Siren she could no longer make videos, she found several others who are relishing the engagement her content brings.

The chain that ignited the chicken sandwich wars is bringing on reinforcements, bolstering the battle with a new sauce and a hip-hop anthem.

After a strong first quarter, Dallas-based Wingstop expects double-digit same-store sales growth this year, as it plans on becoming a Top 10 global restaurant brand.

The venerable chicken chain is losing ground to Popeyes and other chicken restaurant competitors domestically. But parent company Yum Brands says it has a plan for a reset.

Behind the Menu: Favorites like mac and cheese, bowls and salads join the fast casual’s Afro-Portuguese-rooted dishes, including the signature peri-peri chicken.

Chick-fil-A was a No Antibiotics Ever brand, but now its standards are more in line with KFC and others. Will consumers understand the nuanced difference?

On 4/20, Los Angeles residents are invited for free Saucy Nuggets and limited-edition merch to celebrate KFC’s newest menu addition.

Restaurant Rewind: During his 64 years, he drew a spotlight time and again, though not always for positive reasons.

The Bottom Line: The two fast-food chains are increasingly going head-to-head over chicken sandwiches and chicken wings.

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