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Emerging Brands

Hot chicken concepts are red hot right now

Lots of money has flowed into emerging hot chicken chains in recent weeks as the Gen Z-friendly segment readies for massive growth.

Operations

Wingstop rolls its Thighstop virtual brand onto its main menu

After launching the virtual concept in June, Wingstop said it was time to offer the bone-in thighs and Thigh Bites on its regular menu. Thighstop is still available via DoorDash.

The former NBA star’s fast-casual chicken concept is getting into ghost kitchens, franchising and cruise ships, all the while finding the best ways to leverage its famous founder’s image.

Cedartown Chicken, led by former Popeyes Chief Development Officer Greg Vojnovic, has acquired seven locations in western Georgia and will develop 11 more.

The former Inspire Brands operations executive will oversee operations at the 19-unit fast-casual chain.

The “wellness days” are unpaid, but the quick-service chain said employees can make up the hours later in the week.

The chain is enlisting two college debate teams to discuss whether it is a “sandwich” or a “taco.”

Eight months after being acquired by Capriotti’s Sandwich Shop, the fast-casual wing chain is eyeing robotic fry cooks and new equipment to shave cooking times amid a complete brand refresh.

The burger giant filed a lawsuit against chicken producers indicating it planned to join litigation alleging a years-long effort to fix chicken prices.

The chain is maintaining strong unit volumes, though pressure from competitors ate into its sales last quarter. Chicken nuggets could help.

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