Technology
Prepare for college basketball watch parties with top entertainment investments
Driving sales during special events, offering great deals on drinks and food and—of course—making sure there’s reliable broadcasting of the games is critical. Heres’ a few ways restaurants can set themselves apart from the competition—and ensure a great experience for basketball fans all season long.
Marketing
In a battle of $5 meal offers, McDonald’s apparently wins
The fast-food burger chain’s $5 Meal Deal has generated more interest than Burger King’s $5 Your Way offer, according to the research firm M Science.