promotions

Prepare for college basketball watch parties with top entertainment investments

Sponsored content from our partner DIRECTV for BUSINESS℠ National Accounts on Mar. 01, 2025

Driving sales during special events, offering great deals on drinks and food and—of course—making sure there’s reliable broadcasting of the games is critical. Heres’ a few ways restaurants can set themselves apart from the competition—and ensure a great experience for basketball fans all season long.

Marketing

In a battle of $5 meal offers, McDonald’s apparently wins

By Jonathan Maze on Oct. 09, 2024

The fast-food burger chain’s $5 Meal Deal has generated more interest than Burger King’s $5 Your Way offer, according to the research firm M Science.

Operations

Chuck E. Cheese offers subscription plan for families seeking value

By Lisa Jennings on Aug. 12, 2024

A year-round national Fun Pass offers games and food-and-drink discounts at various tiers for a monthly fee.

Food

Taco Bell brings back the Nacho Fries Lover's Pass and adds a new fry flavor

By Patricia Cobe on Jul. 02, 2024

Jalapeño Ranch Nacho Fries make their debut at the Mexican restaurant chain along with a 30-day $10 subscription for rewards members.

Financing

McDonald's will start selling a $5 value meal next month

By Jonathan Maze on May 15, 2024

Franchisees gave their OK to the national value promotion, potentially setting the stage for a summertime price war as inflation-weary customers turn away from restaurants.

Operations