Founded in Atlanta in 1997, Teavana aims to spread the gospel of tea via company-owned stores that it describes as "part tea bar, part tea emporium." Often referred to as "the Starbucks of tea," the chain sells loose-leaf tea, tea-based drinks and tea-oriented merchandise. Founders Andrew and Nancy Mack pioneered the mall-based tea shop concept, which is so focused on its core product that it doesn't offer food.

LocationAtlanta, Ga.
2007 Systemwide Sales ($000)$32,500,000*
YOY Sales Change47.7%
2007 U.S. Units62
YOY Unit Change24.0%
2007 Average Unit Volume ($000)$590,000
Future 50 Year2008
*Technomic estimate

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