Tom Colicchio, chef and co-owner of New York City's noted Craft and Craftbar restaurants, opened 'wichcraft in the summer of 2003, bringing "fine dining and distinctive ingredient combinations" to a new place: between two slices of artisan bread. Everything is made with green- market produce and antibiotic- and hormone-free meats. Ten units are in New York, one in San Francisco and one in Las Vegas. Expect at least three more before the end of the year.
|Location||New York, N.Y.|
|2007 Systemwide Sales ($000)||$32,500,000*|
|YOY Sales Change||44.4%|
|2007 U.S. Units||12|
|YOY Unit Change||33.3%|
|2007 Average Unit Volume ($000)||$3,100,000|
|Future 50 Year||2008|