“Happy” Joe Whitty founded his first pizza and ice cream parlor in 1972. Since then, Happy Joe’s has grown to 71 locations throughout Iowa and the Midwest, expanding its menu offerings into sandwiches, pastas and other specialties. The restaurant caters especially towards families and children—Happy Joe’s is a popular spot for kids’ birthday parties.
| Location | Bettendorf, Iowa |
|---|---|
| 2010 Systemwide Sales ($000) | $47,200,000* |
| YOY Sales Change | 15.1% |
| 2010 U.S. Units | 71 |
| YOY Unit Change | 20.3% |
| 2010 Average Unit Volume ($000) | $725,000 |
| Future 50 Year | 2011 |
*Technomic estimate
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