IHOP adds AI capabilities to online ordering

The family chain said the system will spotlight options that align with a user's demonstrated preferences on variables like spiciness and price.


Why some restaurants are glad to see delivery sales dropping

For brands like Shake Shack and Red Robin, less delivery has meant more people are ordering in person. They view that as a good thing.

Price-conscious guests and the loss of MrBeast Burger took a bite out of delivery sales. But the chain is more focused on the dining room, anyway.

Uber contributed to the funding round as it expands its use of Serve’s bots for food deliveries.

Reality Check: But there's an asterisk. The delivery-only brands have found their happy place in family dining.

The company said the YouTuber’s public criticism of the virtual brand caused up to $100 million in damages. It counters MrBeast’s own lawsuit, which accused the brand of harming his reputation.

Steering more customers toward self-ordering will be a major strategic objective through 2024, executives say. The chain will also strive to cut its development and construction costs by 10%.

The drop-off pushed traffic into negative territory, but executives say a simultaneous rise in on-site business is better for the concept.

The latest DoorDash Kitchens offers 10 restaurants for delivery, pickup and dine-in. It follows a popup that launched nearby in 2021.

Tech Check: The app promises zero commission fees and lower prices, pitching itself as an alternative to the mainstream aggregators. But it may be a while before it rivals giants like DoorDash and Uber Eats.

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