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Food

Popeyes introduces its latest riff on the fried chicken sandwich

 By Patricia Cobe on May 07, 2024

The chain that ignited the chicken sandwich wars is bringing on reinforcements, bolstering the battle with a new sauce and a hip-hop anthem.

Marketing

Amid the Zoodles and low-carb linguine, Noodles & Company finds what people want is steak

 By Lisa Jennings on May 06, 2024

The fast-casual chain has run out of Steak Stroganoff after selling 110,000 bowls in the first two weeks. But don't worry, the LTO is coming back.

Financing

Shake Shack steps up marketing to keep customers from fleeing to cheaper options

By Lisa Jennings on May 02, 2024

In the last earnings call for outgoing CEO Randy Garutti, the fast-casual chain said traffic was down 2.1% in the first quarter, though trends were improving into Q2.

Food

Arby's rolls out limited-time sauce named for Beyoncé's horse

By Patricia Cobe on May 02, 2024

The fast-food restaurant chain is debuting Chardonneigh’s Horsey Sauce, which was inspired by the cover image on the singer’s Cowboy Carter country music album.

Marketing

For restaurants, value messaging is more important than ever

By Heather Lalley on May 01, 2024

Marketing Bites: It’s been a rough start to the year for many chains. Plus: Restaurants celebrate moms, nurses and more in May.

Marketing

Meet the restaurant industry's new government adversary

By Peter Romeo on Apr. 29, 2024

Reality Check: The FTC wants the business to change several longstanding operating conventions. Has it heard why that's a bad idea?

Marketing

Domino's will pay customers to tip their delivery drivers

By Jonathan Maze on Apr. 25, 2024

The pizza delivery chain will give customers $3 coupons for their next delivery order if they tip their drivers $3 or more.

Marketing

There's enough color in TGI Fridays' past for a month of Sundays

By Peter Romeo on Apr. 25, 2024

Restaurant Rewind: With the casual-dining greybeard set to begin a new chapter as a British-owned concept, it’s a good time to remember the brand’s decidedly American past.

Marketing

New research shows a wait for a table can be a potent restaurant draw

By Peter Romeo on Apr. 25, 2024

A Penn State study found that a queue of fellow customers is taken as proof a patron has chosen the right place to eat.

Marketing

Crumbl tries something different to boost sales: Smaller cookies

By Jonathan Maze on Apr. 23, 2024

The fast-growing cookie franchise, which lost sales and profits last year, is introducing “Mini Mondays,” making available its smaller cookies for sale every Monday.

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