social media

Financing

Saving money on social media services

How outsourcing tweets and posts stacks up against doing it yourself.

What's going on here?

The new issue of Restaurant Business marks a redesign—and a reinvention. See what's new, and find out why we dedicated our entire January issue to the consumer.

Before you help patrons ring in the New Year, take a moment to consider what restaurateurs chose as the top business stories of the past one. Here are our most-read stories of 2013.

A sluggish economy and skittish consumer spending means operators will continue to keep tight reins on their own spending in the New Year. What is worthy of investment and what’s on the chopping block?

Whoever uttered the phrase “familiarity breeds contempt” may have gotten it wrong—at least when it comes to restaurants. A new study suggests that familiarity actually makes customers more loyal.

Marketing lines that few restaurants dared to cross are being trampled into oblivion.

The humble online blog has been a staple of many restaurants’ websites for years, so much so that the format has started to look a little stale. Tumblr is a blog site, but it’s a bit different than its elders. You can post photos, text and videos like with any other blog platform, but it also has a secret weapon that is catching the attention of restaurant operators: community. On Tumblr, no blog is an island.

Ruby Tuesday’s narrowly-averted cheese-biscuit apocalypse demonstrates how social media’s role is evolving from marketing to operations.

This week: a new use for social media, teaching kids good manners, requiring heels, and how to be a hero.

This week: a new use for social media, teaching kids good manners, requiring heels, and how to be a hero.

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