Golden Corral

Marketing

Hmm, sounds familiar: Restaurants recycle old traffic draws

The latest flurry of restaurant marketing tactics feel remarkably similar to what other concepts and segments have been doing successfully for some time.

Frisch's discloses four sex harassment actions

At least six employees of Frisch's Restaurants have filed four sexual harassment complaints against the company--and two of them charge retaliation after they reported the alleged incidents.

A beautiful, inviting exterior invites customers inside. Just don’t get hosed by the upkeep. Here's how to prune landscaping costs.

More than half of the restaurant industry’s $491 billion in sales come from the Top 500 chains. And these giants grew at a modestly stronger rate, both in terms of sales and store counts, than the industry overall. Restaurant Business focused on the leading 250 performers to identify trends for our first-ever special report delivering lessons from Technomic’s annual Top 500 Chain Restaurant Report. This special package includes lessons for all operators from the largest chains by segment, menu category and more.

In addition to measuring chains’ operational attributes, Technomic also rated their connections to consumers through a series of questions designed to gauge loyalty and perception of a brand.

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