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Smashburger gets into catering with burger bars, box lunches and more

The fast casual launched its first catering platform earlier this month to feed returning office workers.


Fast casual Smashburger is adding a bar

The better-burger chain said it is looking to capitalize on consumer desire to socialize following the pandemic.

The fast casual’s digital enhancements, marketing and hiring strategies and new design contributed to its success. And the launch of a crispy chicken sandwich didn’t hurt.

Taste Tracker: 4/20 specials at Jack in the Box, Sticky’s Finger Joint and more; sustainability rules at Ike’s and Sweetgreen; Smashburger dials up the heat on chicken sandwiches; and new LTOs make their debut.

Taste Tracker: Christmas in a cup from Dunkin’, Torchy’s Naughty Santa Taco, and spirited sips at Bad Daddy’s Burger Bar

Taste Tracker: Bennigan’s spirited cocktails, Logan’s party packs, Taziki’s festive starters and shakes with Christmas flavors

The better burger chain has expanded its test of the morning daypart and plans to offer it at all new stores going forward.

Family meals, popular and profitable now, may be here to stay for some concepts.

Meatless menu items surge during Lent.

In the latest test of a new entertainment draw, Tom's Watch Bar will feature the stadium-sized Megatron screen and 154 other HDTVs.

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