Smashburger

Smashburger's new CEO Denise Nelsen is taking a hard look at the brand and how it can reignite expansion, both domestic and international.

Denise Nelsen spent more than two decades at Starbucks, most recently leading U.S. operations. Now she's plotting new business ventures and international growth at the fast-casual burger brand.

Behind the Menu: The mashup of two favorites—mac ‘n cheese and burgers—took two years to perfect but became the chain’s best-selling limited-time item of the past two years.