Continue to Site >>>

TGI Fridays

Fridays offers a twist on BOGO with new burger promo

 By Kelsey Squire on Jul. 01, 2015

The casual-dining chain debuted a social media-based “buy a burger, give a burger” promotion.

2017 Top 500: Varied Menu

 By Restaurant Business Staff on Jun. 08, 2017

Overall, the varied menu category is flat, up .3% in sales to $23.9 billion and .5% in units to 7,792.

TGI Fridays’ CEO steps down

By Kelsey Squire on Jul. 30, 2015

Nick Shepherd, who has been at the helm of the casual-dining company since 2009, will leave his post in October.

Consumer Trends

The 10 most craveable chain wings

By Lizzy Freier and Michelle Zalesny on Aug. 04, 2017

Consumers’ most craved restaurant chicken wings don't only come from wings concepts.

Technology

7 answers to restaurants’ tech dilemmas

By Peter Romeo on Sep. 28, 2015

Attendees of FSTEC 2015 were able to answer some of the questions that have kept operators wringing their hands instead of plotting a tech strategy.

Marketing

Anatomy of a cross-platform marketing campaign

By Benita Gingerella and Lisa White on Sep. 19, 2017

See how TGI Fridays grew its Facebook and Twitter audience by more than 100%.

Marketing

Social media watch: Trick or treat—which was it for chains this Halloween?

By Kelsey Squire on Nov. 02, 2015

Brands hoped a little buzz would convince consumers to put down the candy and pick up a restaurant meal.

Operations

Pizza Hut tries beer delivery

By Peter Romeo on Dec. 05, 2017

A test of wine delivery is set to follow next month.

Marketing

Who tweeted it best?

By Kelsey Squire on Jan. 11, 2016

Brands looked to the Golden Globe Awards as a springboard to show off their menu items.

The week in ideas, August 12, 2011

By Peter Romeo on Aug. 12, 2011

It’s probably just a coincidence that the Noid, Domino’s mischief-making mascot, would return to active duty on the very week Wall Street trips into a freefall.

  • Page 8