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Tropical Smoothie Cafe

Operations

A look inside Papa Murphy’s new prototype

The take-and-bake pizza chain’s new design shrinks the customer area and moves the assembly line to the back. It is using incentives to get franchisees to remodel their stores quickly.

Financing

Tropical Smoothie Café works to keep its momentum

The smoothie-and-food chain has been a strong grower for years and turned on the jets so far in 2021. It hopes to keep all its new customers.

The private equity firm partnered with management on the deal for the fast-growing chain.

Here’s a roundup of current menu highlights and LTOs.

The fast-casual chain has made a number of C-suite shifts in recent years as it prepares to grow.

CEO Charles Watson joined "A Deeper Dive" this week to talk about the chain’s food strategies, its digital moves and how smoothies hit the mainstream.

Get Top 500 data: sales, units and YOY change, average unit volume, and company/franchise units, as well as Technomic’s analysis, growth forecast and more.

The company says it's on track to generate $1 billion in sales within five years.

Often, the menu items deemed the most craveable aren’t the ones consumers say they’re most likely to purchase.

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