The Top 500 chains unveiled more than 13,000 limited-time offers in 2017, but only some can be winners with consumers.
Greatest purchase intent
The percentage* represents consumers’ willingness to buy an item based on the name and description alone
70.4%
Domino’s Parmesan Bread Twists
68%
Papa John’s Double XL Pizza
66%
Ruby Tuesday’s Baby Back Ribs
65.6%
Romano’s Macaroni Grill’s Breakfast Americano
65.5%
Burger King’s Homestyle Cheeseburger
65.4%
Mi Cocina’s Nachos Locos
65.2%
Checkers’ Original Buttery Steak Burger
65.2%
Seasons 52’s Homefries
64.7%
Jack in the Box’s Jumbo Breakfast Platter
64.2%
O’Charley’s The Club Sandwich
Greatest draw
82.7%
McDonald’s Crab Sandwich
80.7%
First Watch’s Crab and Asparagus Omelet
80%
Jason’s Deli’s Pumpkin Coffee Cake
79.9%
McDonald’s Signature Sriracha ¼-lb. Burger
79.8%
Cracker Barrel’s Peppermill Steak n’ Egg Skillet
79.8%
Dairy Queen’s Cotton Candy Blizzard Treat
79.7%
Red Lobster’s Lobster and Shrimp Overboard
79.2%
Lemonade’s Shaved Brussels Sprouts & Dates
79%
Shoney’s Cheddar Stuffed Burger
78.8%
Lucille’s Smokehouse Bar-B-Que’s Fried Missouri Ribs
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