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Restaurant marketing ideas and trends


Black Angus Steakhouse to serve up Sweetest Day deal

The chain will offer couples its Campfire Feast for $44.


5 tips to maximize Restaurant Week visits

The marketing event typically takes place during midwinter, with operators offering prix-fixe menus to lure diners during the slower season. So, how can operators make the most of Restaurant Week?

It’s the first time online grocer Peapod has joined forces with a restaurant brand for its prepackaged kits.

Some tips from the NRA Show on the best way to get those likes, favorites and shares.

Attendees learned that there are three steps to building and promoting a local presence for your brand on Facebook:.

Technology and social media fueled many of the year’s marketing successes and missteps at restaurants. A couple of operators, though, found new life in old tricks, doubling down on discounting and resurrecting in-demand LTOs.

Here’s how five chains—Univision’s 2015 Trailblazer Awards recipients—are meeting the needs of Hispanics and, in turn, growing business.

Every year, the dictionary has to update its list of entries. As an industry, we too have to revamp our vernacular to include terms and phrases flying out of the mouths of restaurateurs—and customers. Here’s a list of the buzzy phrases that caught fire among industry folks this year.

Every marketing team strives for success on social media, but the definition of social success is a moving target. So sometimes that means rethinking the team, in kind.

The offer should net the chain more than $2.2 million in a flash.

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