First Watch

Financing

First Watch shifts its growth engine into high gear

The breakfast-and-lunch chain recently opened its 500th location and has many others under development as it works to expand its presence.

Leadership

First Watch names Matt Eisenacher chief brand officer

Before joining First Watch in 2019, Eisenacher was COO of Piada Italian Street Food.

Chain officials say the high prices of third-party services are driving patrons to dine on-site.

First Watch and Texas Roadhouse led a strong showing for sit-down chains on a newly published ranking.

New units are breaking records as the daytime-dining concept evolves to serve more diners and build profitability.

Restaurant Rewind: Dayparts are being varied as much as menus these days. The trend started 45 years ago with a brand called Le Peep.

The daytime dining brand has held the line on pricing and refused to trim its hours or menu. The focus will be on raising the profits of new units.

The daytime dining chain says customers are opting for its $15 breakfasts and lunch as a more economical alternative to dining out at dinner.

Advent International, which owns three-quarters of the breakfast-and-lunch chain's stock, will sell at least 4.5 million shares in a secondary offering.

At age 68, he's stepping back after promoting the concept's growth for almost four decades.

  • Page 2