Marketing
Fried chicken fans can now deck out in KFC gear
The chicken chain is launching a new merchandise shop featuring an array of vintage and modern apparel.
Financing
Yum Brands CEO David Gibbs doesn't get his company's stock price decline
The Bottom Line: The owner of Taco Bell, KFC, Pizza Hut and Habit has declined as much as 10% since reporting what Gibbs called a “blowout” first quarter. And the company argues that it could easily weather a downturn.