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Noodles & Company

Marketing

Noodles & Co. to give loyalty members a new reward every day

 By Joe Guszkowski on Apr. 03, 2023

The daily perks will include discounts and free add-ons. It’s part of a trend toward more frequent giveaways from loyalty programs.

Operations

Inflation isn't hurting traffic, at least at Noodles & Co.

 By Lisa Jennings on Mar. 08, 2023

The fast-casual noodle chain said its sales momentum has continued so far this year while margins are improving thanks to normalizing commodity costs.

Operations

Noodles & Co. will give any restaurant worker a free bowl on March 2

By Lisa Jennings on Mar. 01, 2023

The move precedes an Employee Appreciation Day for the fast-casual noodle chain's own 8,000 workers scheduled for March 3.

Food

Noodles & Company rolls out plant-based Panko Chicken option

By Lisa Jennings on Oct. 18, 2022

The Impossible Foods product is also featured in two new dishes following a successful market test earlier this year.

Financing

High chicken prices give Noodles & Company a headache

By Jonathan Maze on Jul. 28, 2022

The noodle chain’s profits missed expectations as inflation ate into margins, but company executives believe that commodity prices have peaked.

Marketing

Noodles & Company responds to high inflation with a new value menu

By Reyna Estrada on Jul. 22, 2022

The fast-casual chain has launched a new $7 menu, saying its customers have started demanding lower prices.

Marketing

Noodles’ new brand identity comes with big employee perks

By Heather Lalley on May 04, 2022

Marketing Bites: Noodles & Company embraces Uncommon Goodness, Sweetgreen lands a new athlete ambassador, and chains get creative for Cinco de Mayo and Mother’s Day.

Financing

Chicken prices are causing big headaches for Noodles & Company

By Heather Lalley on Apr. 28, 2022

The pasta chain, where half of all customers order a dish with chicken, is adding a temporary $1 surcharge to those items because of soaring protein costs.

Financing

Noodles & Company got hit by a COVID one-two punch

By Heather Lalley on Feb. 24, 2022

The combined impacts of the delta and omicron surges cost the fast casual $8 million in estimated revenue from temporary closures and reduced hours during the fourth quarter.

Food

Noodles & Company’s new high-protein, low-carb noodle went through hundreds of iterations before it hit the menu

By Patricia Cobe on Jan. 19, 2022

LEANguini launched earlier this month, but Chef Nick Graff and his team spent two years on R&D to perfect the pasta.

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