Wingstop

Operations

Wingstop to roll out AI-fueled kitchen modernization effort

After another record year, the fast-casual chicken chain believes this next tech investment will propel the next phase of growth.

Food

Wingstop brings authentic Asian flavor to sauce lineup with new Pacific Glaze

The sweet-heat sauce, launching Monday, is inspired by Thai, Chinese and Singaporean cuisines.

With same-store sales at the chicken-wing chain up nearly 21% in the third quarter, almost all from traffic, it's no surprise franchisees want to open more restaurants.

With another unprecedented quarter under its belt, the Dallas-based brand plans to triple its domestic restaurant count and reach an average unit volume of $3 million.

Marketing Bites: Piggybacking on the Olympics, the fast-casual chicken chain is opening a pop-up restaurant in the French capital, a teaser to what could become 200 restaurants in the country.

The Bottom Line: Wingstop, Raising Cane’s and Jersey Mike’s have broken free from the pack of well-established growth chains. Here’s why this trio stands out.

After a strong first quarter, Dallas-based Wingstop expects double-digit same-store sales growth this year, as it plans on becoming a Top 10 global restaurant brand.

The Bottom Line: The two fast-food chains are increasingly going head-to-head over chicken sandwiches and chicken wings.

A Deeper Dive: The chief executive of the fast-casual chicken wing chain talks about how his restaurant chain solved the wing cost problem, how chicken sandwiches transformed the business, and the prospects for going 100% digital.

A Deeper Dive: Michael Skipworth, CEO of the chicken chain, joins the Restaurant Business podcast to discuss wings, chicken sandwiches and technology.

  • Page 1