Little Caesars

Marketing

Fighting for traffic, pizza chains push more discounts

Domino’s and Little Caesars both introduced $9.99 deals this week as fast-food pizza chains work to reverse stubbornly weak sales.

Operations

Bain Capital confirms plan to buy multi-brand mega franchisee Sizzling Platter

The private-equity firm intends to raise $500 million to fund the deal. Sizzling Platter operates about 750 restaurants, including 450 Little Caesars and seven other brands.

Marketing Bites: The “Survivor”-esque parody has racked up millions of YouTube views, with contestants vying for one of the fast-food pizza chain’s returning pretzel crust pies.

Chief information security officers are common at large companies, but not so much in restaurants. That is starting to change as cyberattacks become a bigger threat.

Leigh Burnside served previously as CFO or Wendy's U.S. She replaces Darrell Snygg, who is retiring.

The 20-year veteran of the pizza chain played a key role in some of its high-profile initiatives, such as its first Super Bowl commercial.

The quarterback for the Super Bowl champion Los Angeles Rams will appear in training camp-style ads as the chain becomes the official pizza of the NFL.

The Old World Fanceroni Pepperoni pizza will be available for a limited time starting Monday. It features "edge-to-edge" pepperoni.

The Detroit-based chain will replace Pizza Hut, which had held the sponsorship since 2018.

The traditional carryout chain added delivery two years ago. The new service is opening the brand up to newer areas and smaller stores as it looks to grow in the Northeast.

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