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Little Caesars

Marketing

Little Caesars kicks off its NFL sponsorship with Matthew Stafford

 By Jonathan Maze on Aug. 29, 2022

The quarterback for the Super Bowl champion Los Angeles Rams will appear in training camp-style ads as the chain becomes the official pizza of the NFL.

Food

Little Caesars’ new pizza has 100 slices of pepperoni

 By Reyna Estrada on Aug. 01, 2022

The Old World Fanceroni Pepperoni pizza will be available for a limited time starting Monday. It features "edge-to-edge" pepperoni.

Marketing

Little Caesars takes over as the NFL’s official pizza

By Jonathan Maze on Jun. 14, 2022

The Detroit-based chain will replace Pizza Hut, which had held the sponsorship since 2018.

Financing

As its delivery business thrives, Little Caesars targets higher-income areas

By Jonathan Maze on Feb. 11, 2022

The traditional carryout chain added delivery two years ago. The new service is opening the brand up to newer areas and smaller stores as it looks to grow in the Northeast.

Marketing

'Where's the beef?' creator Cliff Freeman dies

By Peter Romeo on Sep. 28, 2021

The ad guru was also responsible for Little Caesars' "Pizza, pizza" campaign, for which he also provided the voice-over.

Leadership

Little Caesars adds a chief supply chain officer

By Heather Lalley on Apr. 26, 2021

Little Caesars adds a chief supply chain officer. Glen McIntosh, who previously worked for a division of the pizza chain, will fill the newly created post.

Leadership

Little Caesars names Jeremy Vitaro chief development officer

By Jonathan Maze on Apr. 19, 2021

The former Dunkin’ Brands development executive will focus on the pizza chain’s expansion.

Food

Customers band together virtually to bring back fan favorites

By Patricia Cobe on Mar. 05, 2021

The pressure is mounting on Twitter and Change.org for chains to return popular menu items.

Top 500 Chains

Little Caesars

Apr. 21, 2020

The third-largest pizza chain's self-service, heated Pizza Portals have helped it stay competitive i

Marketing

Little Caesars wins Super Bowl restaurant-ad derby

By Peter Romeo on Feb. 03, 2020

The chain’s delivery commercial set more consumers on a path to purchase than ads run by McDonald’s and several other larger chains, according to rating service EDO.

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