While the frozen-yogurt boom may be on the same market-saturation path as cupcakes, this international chain’s positioning as a nutritious alternative to traditional frozen sweets has helped it continue to grow. To set itself apart, it promotes probiotic-packed treats. And it also touts “profitable and responsible growth” as one of the business’s key values. With real estate a growing problem in the industry, its small footprint and limited seating make mall spots and other nontraditional locations realistic ventures.
Location | Scottsdale, Ariz. |
---|---|
2014 Systemwide Sales ($000) | $27,400,000* |
YOY Sales Change | 28.6% |
2014 U.S. Units | 117 |
YOY Unit Change | 30.0% |
2014 Average Unit Volume ($000) | $265,000* |
Future 50 Year | 2015 |
Franchising | Yes |
*Technomic estimate
For more insights from Technomic as well as Technomic’s analysis, growth forecast and more: