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Marketing

Restaurant marketing ideas and trends

Marketing

Social media watch: ‘Tis the season

Arby’s inventive holiday-themed posts are gaining traction with social media followers.

Marketing

On-the-spot guest recovery

Complaints are unavoidable in restaurants. But how operators handle issues often dictates consumers’ brand perception, as well as their willingness to return.

Confession is supposedly good for the soul. These chains are betting it won't hurt business, either.

Diners can snag a free sushi roll at participating locations this Thursday.

Take a look behind parent company CKE Restaurants' decision to split its twin brands.

What’s in a name? Plenty for these notable chefs, who have undergone recent legal battles over theirs.

Recent partnerships won social media buzz for these limited-service brands.

As the executives of Burger King and Five Guys revealed during a session at the Restaurant Leadership Conference, their brands share a conscious commitment to style over substance in their marketing approaches.

Restaurateurs are taking an inward look in March, examining what’s working and what’s not in their organizations and weeding out what they deem not worthy. Here are three ways business are being shaken up right now.

Brands looked to the Golden Globe Awards as a springboard to show off their menu items.

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