Bibibop positions itself as a better-for-you Asian bowl concept at an affordable price. "Consumers worry about MSG in Asian food, so we are very careful about sourcing clean ingredients. All items are gluten-free and we use organic tofu," says Brian Hipsher, VP of marketing for the chain.

LocationColumbus, Ohio
2019 Systemwide Sales ($000,000)$44*
YOY Sales Change24.6%
2019 U.S. Units37
YOY Unit Change23.3%
2019 Average Unit Volume ($000)$1,330*
Future 50 Year2020
FranchisingNo
*Technomic estimate

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